
Every time I listen to the Readers Radio interview with Dan Poynter on The New Book Model. I have to chuckle. Dan, of course, is the head guru of the small press publishing world. There arent many small publishers who have not heard of his name or been to one of his seminars. While I agree with most of the things he says about publishing and marketing, I take exception when it comes to his opinion on the difference between digital and traditional offset printing. Dan states with authority, when referring to digitally produced books, that, They look just like any other book I challenge you to even tell the difference.
If you believe that the full color printing in USA Today is equal to the color printing in GQ Magazine (as many consumers do), you will probably not notice any difference between a book produced in a digital plant and one that was printed at an offset book manufacturer. Dont get me wrong. I am not saying that digital printing is bad. I am saying that it is different.... READ MORE....
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