Premier Publisher Level Five is totally customized and careful book marketing to specialized targets. This particular level is not a package service. Rather, it is a number of recommendations to help you build custom sales lists and contacts, develop a PR campaign, and publicize your book to the media using well-respected book publicists.

This list of recommendations of our book industry peers has been carefully developed to offer you the best in the booktrade. Our partners respect the high-end books we develop and create for special markets. In turn, we look to our partners to provide high-end book marketing and publicity efforts to our clients for those books we have carefully built....

A well-rounded solution for publisher success. When you are successful; everybody who has helped you is successful.

Here is are our A-list recommendations...

BOOKTRADE PUBLISHER REPRESENTATION

Absolute Bookworks

Larry Fox is a highly selective Independent Publisher's Representative. With more than 25 years in the booktrade, Fox's recommendations are revered by the booktrade's major buyers and master distributors. If Larry says a book is worth carrying, then it is. Absolute Bookworks will help independent publishers secure distribution and assist in getting the book purchased by the major book chains and independent bookstores.

Not every book is accepted by Mr. Fox. A book must posess various booktrade standards and be an outstanding commercial book with strong sales potential. Absolute Bookworks relies on Premier Publisher as a screening filter.

We will preview your book and your marketing ideas in order to make a recommendion to Mr. Fox. If approved, we'll recommend it to Absolute Bookworks and discuss your book's potential with Mr. Fox to influence their review. Not all books will be recommended.

If you think your book has commercial qualities with strong retail potential, then submit to us for our review.

>>Book Review for Representation to Book Retail....$280.00
>>View Cart

CUSTOM MARKETING PLAN

MarketAbility Book Marketing:
The Maximum Exposure Matrix

This is a book marketing workbook that is integrated with online contacts databases. It is the best strategy workbook for novices we have ever seen. We use this tool inhouse for our own clients and it is mandatory for every client we work with. This workbook and resource system will save you hundered of hours of ineffective guesswork, cumbersome research, and expensive trial-and-error.

This planning / action toolkit includes:

• Easy-to-use fill-in-the-blank questionnaires, budget worksheets, timelines, and forecasts to help you define your goals and markets.

• 7 Sections: each containing a Strategy and an Action section:
  • Overview of Book Marketing
  • Distribution
  • Prepublication Reviews
  • Media Relations
  • Book Promotion
  • Internet
  • Special Sales
  • Easy-to-understand Strategies
  • Easy-to-execute Actions with instruction, suggestions, and expectations

• Contacts Database (online access) for executing your custom book marketing strategy and plan
  • Distributors
  • Book Reviewers
  • Retail Sales Channels
  • Getting Listings
  • Endorsements
  • Fulfillment options
  • Catalog sales
  • Publicity options
  • Media options
  • Library and Academic options
  • Special sales options

• 7 hours of tele-classes -- 7 hours of consultation for each part of MX
  • These classes are conducted via telephone
  • by the widely-recognized media experts Tami DiPalma and Kim Dushinski
  • The classes are 1 hour each and held over a 7 week period.
  • Classes are repeated if you have missed one

• Workbook comes as an immediate PDF download. A printed version is mailed to you

• All teleclasses are audio taped and you will receive all seven audio tapes via mail

• Nine bonus helps and tips sections are included to maximize your marketing effort

This $395 will change your life!

>>Learn more about Maximum Exposure from MarketAbility

CUSTOM LIST BUILDING FOR SPECIAL SALES

Brian Jud's Book Market Map

Brian Jud is a highly respected book marketer and founder of a number of different organizations to assist publishers. His current company Book Marketing Works offers on direct book marketing services for publishers, focusing on special sales channels and large quantity book sales

Book Marketing Works uses their vast experience and limitless resource to compile custom buying contacts for publishers based on their type of book and their current sales goals. They will review your book, make recommendations for special sales, and then build those contacts for you. An easy-to-use guidebook, The Book Market Map accompanies your list and will instruct you on how to contact the various markets and channels within your lists, what to send them, and when. Very customized.

.They also provide a deeper level of service in which they will execute the sales contacts for you. This is the Book Market Direct Program

Book Marketing Works programs are discounted for Premier Publisher referrals! You must mention you are a Pneuma Books Premier Publisher referral from Brian Taylor to take advantage of your discount. Use discount code "BT101".

>>Learn more about Book Marketing Works

CUSTOM PRESS RELEASES

Paul Krupin / Imedia

Pneuma Books and Premier Publisher have arranged to work directly with Paul Krupin to create custom, powerful press releases that are targeted to the media recipients and sectors that Mr. Krupin recommends for a particular book marketing campaign.

The number of releases sent depends on the campaign itself. Mr. Krupin will recommend additional releases as a followup and repeat strategy.

We will write original release and and submit it directly to Mr. Krupin for analysis and recommended targets. The release will be refined for those targets and then blasted according to your timeline. Additional blasts may be required

To get started and order a press release, click the link below and remit payment. We will contact you right away and begin working on your release.

Fee includes press release, strategy, and blasting service.

>>Order Press Release ....$699.00
>>View Cart

BOOK PUBLICITY

Phenix and Phenix Literary Publicists

Phenix and Phenix Literary Publicists in Austin TX is the most effective publicity firm for publishing that we have found. their state-of-the-art media management system and creative campaign strategies have been very rewarding for many of our clients.

They offer 3 levels of publicity campaigns special packaged for Premier Publisher referrals:

1. Basic Analysis, Prep, and Track
2. Standard Media Campaign, Tracking & Interview Coaching
3. Premium Media Campaign, Tracking, & Interview Coaching

1. Phenix & Phenix Basic Media Analysis and Prep

We’ll present your title to Phenix & Phenix. We’ll discuss the project scope, your marketing angles, and your marketing plan with them. They will rate your book for media potential and prepare targeted press release. The following services are included:

• Book rated for cover quality
• Book rated for quality of writing
• Book rated for media potential
• Development of Print (A.P) press release
• Development of Broadcast press release
• Development of media-friendly author bio
• Development of sales sheet to send to bookstores
• Phenix & Phenix Media Interview Training Tapes
• Clipping Service — 4 month campaign
• List of bookstores in Author/Client’s geographic area including contact information (Max 100)
• Package Discount: Save $100 on retail price!
• Notes: Pneuma will arrange service for client. Client will do business directly with Phenix & Phenix. All service contracts for this option are between Client and Phenix & Phenix.
• Please call for Package Prices: 410-287-3120

2. Phenix & Phenix Standard Media Campaign, Training & Tracking

We’ll present your title to Phenix & Phenix. We’ll discuss the project scope, your marketing angles, and your marketing plan with them. They will determine target markets for media potential and prepare a targeted press release. Then they will send it to the targeted list of media contacts. This level includes development of the campaign strategy outline that guides each author step by step in methods of how and when to approach the media. In addition, it provides a clear road map for the author to follow, insuring the appropriate attention is given to the progress of his/her campaign efforts. Listed components if this service are:

• All of the Basic package
• E-mail minimum of 500 media contacts
• Long-range print (magazines, trade/industry publications
• Mid-range newspaper dailies/national broadcast (top 100 dailies, network/cable broadcast media outlets)
• Short-range print, broadcast and online (national, regional and local radio and television, regional/local print)
• Fax minimum of 500 media contacts
• One blast fax of up to 100 bookstores in target markets
• Book Reviewer Media Kit mailing
• Package Discount: Save $200 on retail price!
• Notes: Pneuma will arrange service for client. Client will do business directly with Phenix & Phenix. All service contracts for this option are between Client and Phenix & Phenix.
• Please call for Package Prices: 410-287-3120

3. Phenix & Phenix Premium Media Campaign, Training & Tracking

We’ll present your title to Phenix & Phenix. We’ll discuss the project scope, your marketing angles, and your marketing plan with them. They will determine target markets for media potential and prepare a targeted press release. Then they will send it to and expanded targeted list of media contacts. This level an expanded level of on-site training and weekly support by Phenix and Phenix. Listed components if this service are:

• All of the Standard package
• E-mail minimum of 1000 media contacts
• Long-range print (magazines, trade/industry publications)
• Mid-range newspaper dailies/national broadcast (top 100 dailies, network/cable broadcast media outlets)
• Short-range print, broadcast and online (national, regional and local radio and television, regional/local print)
• Fax minimum of 1000 media contacts
• One blast fax of up to 300 bookstores in target markets
• Book Reviewer Media Kit mailing
• Onsite media coaching at the Phenix & Phenix facility
• Package Discount: Save $500 on retail price!
• Notes: Pneuma will arrange service for client. Client will do business directly with Phenix & Phenix. All service contracts for this option are between Client and Phenix & Phenix.
• Please call for Package Prices: 410-287-3120

Phenix & Phenix will ensure your book campaign gets top billing. Visit their website. You must tell them you are a Pneuma Books Premier Publisher referral to qualify for your discounts..

>>Phenix & Phenix

ADDITIONAL PARTNERS & SERVICES

Visit Pneuma Books for more industry partners and their special discounted services for Pneuma Books and Premier Publisher clients and referrals.

>>Pneuma Books

PUBLISHER WEBSITE

Premier Publisher will produce a clever and usable website interface that is designed congruently with your book brand according to media and user expectations. Premier Publisher will provide a suggested sitemap and produce a page design template for all your pages.

Premier Publisher works with a third-party web engineering team to develop your custom site, including domain name registration (if needed), ecommerce, web community interface, email, hosting, and monthly maintenance. All engineering, hosting, and maintenance costs are additional and direct to you from the web team. Please call to discuss.

You may already have a web solution for hosting and page maintenance. In that case, Premier Publisher will work directly with your team to design the graphical interface per their specifications and provide page templates for them to produce your specific pages per the sitemap we suggest. Please call to discuss.

Premier Publisher can also produce the individual pages per the sitemap and upload pages if you have a hosting service but do not have a webmaster maintenance solution to produce your individual pages. Costs are $140 per page plus $140 for site upload. Future maintenance is optional. Please call to discuss.

>>Premier Publisher Website Design Option....$995.00
>>View Cart

Remember, this includes the page design and sitemap. Hosting, engineering, page production, and maintenance costs depend on your current web arrangements. We'll find the right solution for your current situation.

Please call to discuss your needs and current arrangements: 410-287-3120.